Category Archives: user research

Back-to-School Teacher Insights

As millions of children prepare to head back to school this fall, Mediabarn had the opportunity to talk with several elementary school teachers to find out how they prepare for the beginning of the school year. Since we talked primarily … Continue reading

Posted in user research, uxlab

Designing User Experiences for Children

Mediabarn’s Director of Usability Research, Heather Nam, just published an article on UXmatters, an online magazine providing insights and inspiration for the user experience community. The article, called “Designing User Experiences for Children,” addresses potential pitfalls web designers can encounter … Continue reading

Posted in user research, uxdesign, uxlab | Leave a comment

Little UX Participants in the Office

This week our UX Lab hosted over a dozen kids for one-on-one usability testing. Recruiting and testing 3-5 year olds can be a challenge to the most seasoned researcher, but here are a couple tips that we have found reduce … Continue reading

Posted in user research, uxlab

Scrolling and Ad Blindness

Ad Blindness is a phenomenon commonly found with eye tracking research. Ad blindness also includes “right rail” blindness, a similar occurrence due to the placement of tower and stamp-shaped ads loaded up in the right column of a webpage. Rebeka … Continue reading

Posted in eyetracking, user research, uxlab